Digital Advertising
Showcase your brand and stand out through ad retargeting, the Attendee Hotel Reservation Confirmation Email, Digital and Sponsored Ads in Meeting Daily and social media, “Know Before You Go” Emails, Mobile Banner Ads, App Push Notifications, Registration Confirmation Email, and a Digital Scavenger Hunt. Make a lasting impression! All ads are offered on a first-come, first served basis.
1. Ad Retargeting
UP TO 9 AVAILABLE | PRICING UPON REQUEST
Ever shop online and no matter what site you are on that item seems to follow you? That’s ad retargeting!
Visitors to the AAO–HNSF Annual Meeting & OTO Experience webpages and pre-registered attendees for the event will see your banner follow them on other websites, providing you with thousands of impressions and up to three months of exposure. Each new impression creates awareness and promotes your brand's presence and messaging to attendees. Ads will be staggered to avoid competing against each other, allowing sponsors to reach a potentially wider and more engaged audience.
LARGE PACKAGE | $8,000: 200,000 ad impressions served in 90 days
MEDIUM PACKAGE | $6,000: 100,000 ad impressions served in 90 days
STARTER PACKAGE | $4,000: 50,000 ad impressions served in 90 days
May – July | Max 3 Sponsors (1 per size)
August – October | Max 3 Sponsors (1 per size)
November – January | Max 3 Sponsors (1 per size)
A maximum of three packages is available during each 90-day period. The 90-day timelines listed above are offered on a first-come, first-served basis. All graphic ads must be approved by Show Management before production.
2. Attendee Hotel Reservation Confirmation Email
EXCLUSIVE | $25,000
Your digital ad will be visible to all registered attendees before the meeting!
Once attendees complete their hotel reservation details, they will receive an autogenerated reservation confirmation email with an advertisement for your company. Your advertisement includes one banner ad with one hyperlink.
All graphics must be approved by Show Management no later than April 30.
3. Registration Confirmation Email
EXCLUSIVE | $25,000
All registered attendees will see your digital ad and logo before the meeting!
Once attendees complete their Annual Meeting registration, they will receive an automated confirmation email featuring an advertisement for your company. Your advertisement includes one banner ad with a single hyperlink.
To sponsor both the Hotel Confirmation and Registration confirmation, AAO-HNSF offers a bundle price of $40,000 for both sponsorships.
All graphics must be approved by Show Management no later than April 30.
4. NEW OPPORTUNITIES! Meeting Daily
MULTI-DAY DISCOUNTS & ADD-ONS | PRICING UPON REQUEST
Display your branding to attendees through the ever-popular Meeting Daily eDailies—an electronic daily newsletter that features coverage of events from the previous days, along with promotions for upcoming events and activities.
With new offerings in 2025 to achieve expanded reach, you can get your message in front of attendees as part of your overall branding strategy with sponsored content and ads in every budget range and across platform types.
Day 1 | To be sent on Friday, October 10
Day 2 | To be sent on Saturday, October 11
Day 3 | To be sent on Sunday, October 12
Day 4 | To be sent on Monday, October 13
All graphic materials must be approved by Show Management prior to production. Click-through rates may vary. AAO-HNSF does not make any guarantees regarding the number of clicks your banner ad will receive.
NEW! Sponsored Content | $15,000 per day (Max 2 available per day)
Articles | Thought Leadership Pieces | Case Studies | White Papers
Your sponsored content will be included in the eDaily of your choice and placed on the Meeting Daily webpages. (Social media add-ons available for an additional cost.)
NEW! Sponsored Video Content | $15,000 per day (Max 2 available per day)
Your sponsored video content will be included in the eDaily of your choice and placed on the Meeting Daily webpages. (Social media add-ons available for an additional cost)
NEW! Sponsored Industry Announcements | $10,000 per day (Max 2 available per day)
Your sponsored announcement will be included in the eDaily of your choice and placed on the Meeting Daily webpages. (Social media add-ons available for an additional cost)
Digital Display Ads | Prices Vary
Your display advertisement includes one banner ad with one hyperlink.
For an additional $3,500, your ad will be placed on the Meeting Daily webpages throughout the event and through the end of October 2025.
LEADERBOARD AD | $10,000/day/ad (Max 1 available per day)
PREMIER BANNER AD | $8,000/day/ad (Max 2 available per day)
STANDARD BANNER AD | $5,000/day/ad (Max 2 available per day)
NEW! Social Media Posts
Contact for Details
5. Domestic "Know Before You Go" Email
EXCLUSIVE | $10,000
Your digital ad and logo will be visible to all registered attendees before the meeting!
AAO-HNSF will send an email to all registered attendees containing important information needed before arriving in Indianapolis for the Annual Meeting. Attendees often read and re-read this email multiple times as they finalize their travel plans. The email will include a 600x100 banner ad for your company and will contain one hyperlink.
All graphic materials must be approved by Show Management no later than September 15.
6. International "Know Before You Go" Email
EXCLUSIVE | $10,000
Your digital ad and logo will be visible to all registered international attendees before the meeting!
AAO-HNSF will send an email to all registered international attendees containing important information needed before arriving in Indianapolis for the Annual Meeting. Attendees often read and re-read this email multiple times as they finalize their travel plans. The email will include a 600x100 banner ad for your company and will contain one hyperlink.
All graphic materials must be approved by Show Management no later than September 15.
7. Mobile App Banner Ad
4 AVAILABLE | $12,500
Without a printed final program to promote environmental sustainability, the mobile app is the go-to resource for information on the Annual Meeting and OTO EXPO!
Enhance your visibility with attendees by being one of just four rotating banner ads. Each banner ad includes a hyperlink. The mobile app becomes available to everyone approximately 21 to 30 days before the meeting begins.
All graphic ads must receive approval from Show Management before the app launch. AAO-HNSF makes no guarantees about the number of clicks your banner ad will receive. The banner ad and hyperlink must be submitted by August 15 to allow for proper testing within the app.
8. Mobile App Push Notification
7 AVAILABLE | $8,000
Send your message to every attendee using the mobile app at the Annual Meeting & OTO EXPO.
This sponsorship includes one message, and sponsors can select their preferred day. The total character limit is 230 (including the title and message).
All messages must be approved by Show Management and submitted by September 15. Show Management reserves the right to edit messages for content, structure, and clarity. There is a limit of one push notification per day from the same sponsor. The final push notification schedule will be determined by AAO-HNSF.
9. NEW! Digital Scavenger Hunt
9 AVAILABLE 8 Remaining | $3,000
Join the fun with fellow attendees and take part in the scavenger hunt!
A digital scavenger hunt enables attendees to explore the OTO EXPO and convention center while incorporating fun concepts and activities for all. Increase traffic to your booth through the mobile app. Attendees can download the game app to complete challenges and earn points.